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Introducing Our Live SoFab Magazine

There are two phenomenons happening to media right now – the shift in media consumption from traditional advertising to real people’s recommendations and from print to digital. According to a study...

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5 Tips to Tame the Digital Wasteland

By Kristen Brown Have you ever considered the fact that there are millions of URLs, blogs, social media pages and websites that have been set up and subsequently abandoned? The Internet is filled with...

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App Review Series: tumblr

App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts, but...

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The Content “IS” the Ad

There’s a lot of angst in marketing land right now. With Google’s Panda and Penguin changes and social algorithms that favor engagement, it may look as though SEO is dead, or that traditional ads will...

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App Review Series: Flickr

App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts, but...

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Change is Good

In the business world, change brings enormous opportunities for value creation as old business models give new and more efficient ways of doing things, and unless companies are really good at managing...

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Meet Our New Account Services Interns!

  Erin Piepenbrok is a senior at the University of Arkansas double majoring in Economics and Marketing. During her time at the University of Arkansas, she has maintained the Honors College Fellowship...

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The Next Web

Battling an agglomeration of posts on web 3.0, I’d like to venture a posit. We’re there. Look around you. The “web 2.0” movement was marked by large headers, artsy footers, and a healthy dose of...

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Please Welcome Laura and Kevin!

We are welcoming two more members to our Collective Bias team. Laura and Kevin will both be joining us in our Chicago office.  Laura is the Senior Account Director and Kevin is the new Business...

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App Review Series: Hootsuite

HootSuite For Social Media Interaction HootSuite is an App that allows users to schedule messages to their social media accounts. With HootSuite, you can also monitor your social reach in certain...

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Adding Value Back into Online Relationships

FACEBOOK HAS DONE AN AMAZING THING—they now own the word friend. The problem is that they have devalued the word while adding value to their brand. In today’s digital age, the word friend means (more...

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Collective Bias and the new FTC Disclosure Guidelines

Written by: Brad Lawless Since Collective Bias’s early days in late 2009, the Federal Trade Commission (FTC) has required compensated content to carry a disclosure statement. For the last three years,...

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App Review Series: StumbleUpon!

Stumble into an Epic Surfing Experience with the StumbleUpon App Internet surfing is taken to a whole new level with StumbleUpon. Find new-to-you websites and blogs related to topics you’re interested...

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Why Are Women So Crazy for Content?

Written By: Holly Pavlika Face it. We are content freaks. We consume more content and partake on more social networks than ever.  We are using the Internet 17 percent more than men. We have become the...

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Please Welcome Our New CEO and Financial Controller!

We are welcoming two more members to our Collective Bias team in our Bentonville Office.  Bill Sussman is the new President and Chief Executive Officer and Ed Riendeau is the new Financial Controller....

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Meet The Newest Additions to our CB Family!

  Mike Abb- Account Manager Mike Abb can be best described as “diverse.” With years spent working for Wal-Mart and Dannon Yogurt at the corporate level, Mike cut his teeth learning the ins and outs of...

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The New Kid in Town

Written By: Mike Abb Anytime you start a new job it can be difficult to deal with all of the moving parts without losing face and having a meltdown. Whether it’s from the stress of moving cities,...

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App Review Series: WordPress

App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts, but...

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App Review Series: Pose

App Review Series: This series is written by members of Social Fabric to educate other members about new apps, how to use them, and their opinions about the apps. These are not sponsored posts, but...

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The Next Web

Battling an agglomeration of posts on web 3.0, I’d like to venture a posit. We’re there. Look around you. The “web 2.0” movement was marked by large headers, artsy footers, and a healthy dose of...

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